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JLR Innovation Lab

Explaining the features of connective technology of future cars, with experiential activation points on the Jaguar Land Rover 'Innovation Lab', Paris motor show. Designing multiple display concepts, touchscreen UI / UX and parallax storytelling. Solving restrictive design challenges of physical materials to create profound user experiences for a broad viewing demographic.

Project: Touchscreen UI/UX
Role: Senior Designer
Agency: Imagination